← Kyria Zoeter Case 01 of 06 External · Odia
External · product our customers use

01 · Odia · Onboarding

From a settings tour to a guide on every screen

People tried Odia after a demo and still didn't get it, so I rebuilt onboarding around a first real trip.

Type
External · customers
My role
Product manager
When
Aug – Nov 2026
Built with
Claude Code, real app components

Problem

A lot of people would see a demo, try Odia, and then tell us they didn't really understand it. Our onboarding was a 15-step tour of the settings, so they knew where things were, but not what Odia does for them.

Goal

Keep the people who sign up. For that they need to get it in their first session, so they should end it with a real trip built from their own content.

Solution

Instead of one big tour, I wrote a short guide for each screen. One step at a time, with a clip from the real product, so it always looks like what they see.

Fig. 1 — The guide panel: one short guide per screen, one step at a time, with a clip above each step. Illustration.

What I learned

Showing people around isn't the same as them understanding it. People get Odia once they've built something with it. And nobody goes through the product in the order you planned, so the help has to be there on whatever screen they're on.