01 · Odia · Onboarding
People tried Odia after a demo and still didn't get it, so I rebuilt onboarding around a first real trip.
A lot of people would see a demo, try Odia, and then tell us they didn't really understand it. Our onboarding was a 15-step tour of the settings, so they knew where things were, but not what Odia does for them.
Keep the people who sign up. For that they need to get it in their first session, so they should end it with a real trip built from their own content.
Instead of one big tour, I wrote a short guide for each screen. One step at a time, with a clip from the real product, so it always looks like what they see.
Click + on a day, then pick what to add.
→ It appears on that day.
Showing people around isn't the same as them understanding it. People get Odia once they've built something with it. And nobody goes through the product in the order you planned, so the help has to be there on whatever screen they're on.